FROM SOEDERPOP

STOP LETTING GOOD IDEAS DIE IN THE BUILD PHASE

After 25 years building software at startups, a VC firm, an agency, and my own consultancy, I built Agentic Loop to turn rough ideas into real products with actual engineering underneath.

TALK TO JON

jon@chicago.com

MOST IDEAS DON'T DIE BECAUSE THEY'RE BAD.

They die because they never make it through the build. Sometimes you hire the wrong team. Sometimes the budget runs out before the MVP is stable. Sometimes the thing ships, but it's too brittle to survive real users.
And now there's a new trap: vibe-code a quick demo, mistake it for a product, then discover it can't be maintained, extended, or trusted. It looks fast until you need it to last.

FAST PRODUCT BUILDING, WITHOUT SKIPPING THE ENGINEERING.

Agentic Loop combines the speed people want from AI with the discipline real products need: planning, architecture, build, review, and testing built into the process.
A built-in software lifecycle so every idea moves through vision, planning, architecture, build, review, and testing.
A Chief of Staff interface that captures ideas from voice, email, text, and chat, then routes them into the system.
Specialist builders and coders that help produce secure, maintainable software you can keep improving after launch.

This is a product-building system, not just a prompt box. Every idea moves through planning, architecture, build, review, and testing — automatically, and on your machine.

RUNS ON YOUR MACHINE

Local-first by design. Keep your data on your network and avoid ongoing API costs if you choose.

KEEPS MOVING WITHOUT YOU

Agentic workflows can build, research, and report in the background, so progress doesn't stop when you step away.

NOT JUST A CHATBOT

It's an opinionated system for building products: Chief of Staff, specialist assistants, and structured workflows instead of a blank prompt.